SAM
KIMELMAN
WRITER AND CREATIVE
ABOUT MEI'm a copywriter and technical writer who makes complex ideas feel clear and essentials feel exciting.
I write marketing copy that engages audiences, content that distills technical information, and creative strategies that help brands stand out.
When I'm not writing, you can find me in the kitchen with friends or strategizing what move to make next for my fantasy football teams.
Talk soon.
WHO I WRITE FOR
AGRICULTURE
-
I love ag marketing because—when it’s done right—it’s honest, gritty, and human.
I translate technical insights into clear, grounded messaging that resonates with growers, suppliers, and industry. By balancing precision with storytelling, I help agricultural brands build trust and showcase innovation while keeping communications rooted in real-world stories.
Ag marketing isn’t just about flashy brands and ad campaigns—it’s about helping tell the tale of an industry that feeds the world. That’s a responsibility worth showing up for with care, curiosity and heart.
PROFESSIONAL TURF
-
Professional turf is one of my favourite industries to write for. It’s a space where science intersects with fun—and that balance makes it endlessly engaging.
I take technical details and translate them into clear, credible messaging that connects with the people who know turf best. Turf audiences are discerning and the industry moves fast, so I focus on showcasing both the performance and practicality of solutions in ways that help brands build trust and stand out.
If I get to read about Stanley Thompson or admire a few beautiful baseball diamonds along the way, that’s just an added bonus ;)
FOOD AND DRINK
-
I've always known I’d never truly leave the industry, even if I’m not in the kitchen anymore.
Having spent over a decade in restaurants and bars, from recipe development to bartending, I bring firsthand knowledge of the passion and precision that drive hospitality. I translate that insider perspective into clear, engaging messaging that’s true to the people behind the plate (or glass).
Hospitality is more than just business; it’s about craft, connection, and humanity. I help brands tell their story with authenticity, focusing on both the flavour and the soul that make them stand out.
And yes, I drink Fernet.
SERVICES-
From headlines that hook to campaigns that convert, I write marketing copy that connects with real people—not just algorithms. My focus is clarity, creativity, and making sure your message sticks.
-
I write content that feels authentic and approachable—posts that spark conversations, highlight your brand’s personality, and grow trust with your audience over time.
-
Complex doesn’t have to mean complicated. I specialize in translating technical details into clear, engaging narratives—whether it’s articles, case studies, or product guides that keep your audience informed and engaged.
-
Good strategy is about balance: data and story, logic and emotion. I help you uncover the ideas that set your brand apart and build an online presence that feel both singular and effective.